In a stunning outburst, former England international Joe Cole has delivered a scathing assessment of Liverpool’s transfer business, branding the club “short-sighted and stupid” for prioritizing big-name signings over players who truly fit the club’s culture. His comments came after Liverpool’s high-profile pursuit of Alexander Isak, sparking heated debate among fans and pundits alike.
Cole, never one to mince words, laid it all out with brutal honesty:
“This just shows how stupid of a club Liverpool is becoming. They are now chasing big names just to please the headlines rather than identifying players with true potential who fit the system. Mark my words—very soon Liverpool will end up just like Manchester United after Sir Alex Ferguson left, making flashy signings with no long-term vision. Big-name signings are always doomed for failure in the future, and Liverpool is next. How can you sign Isak when there’s another striker available for just £35M who scored more goals than Isak last season?”
The remarks immediately lit up social media, with fans divided between anger and reluctant agreement. Many Liverpool supporters were left stunned, feeling Joe Cole may have hit a nerve. Others dismissed his comments as outdated, arguing that Isak is already a proven Premier League striker with world-class potential.
What stands out is Cole’s direct comparison to Manchester United’s post-Sir Alex downfall—a warning that reckless, short-term transfer policies can lead to years of mediocrity. His words serve as both a criticism and a chilling prediction for Liverpool’s future if the club fails to balance star power with strategic recruitment.
Isak may be good, but Joe Cole insists another striker was way better, cheaper, and hungrier—100% the smarter choice!
